2025 · Hospitality & customer service

AI customer feedback classification and routing (n8n)

An AI workflow that reads new customer feedback from Google Sheets, classifies it by type (question, problem, suggestion) and area (kitchen, delivery, service), updates the sheet and emails the right department.

Year
2025
Industry
Hospitality & customer service
Platform
n8n workflow automation
Client region
International
Status
Delivered to client
AI feedback classification
AI feedback classification screenshot

The brief

What the client needed

Feedback piled up in a spreadsheet. Someone had to read every row, decide who should see it and forward it, so urgent problems waited and patterns were hard to spot.

What we delivered

Shipped to the client

  • Trigger on new feedback rows in Google Sheets
  • AI categorisation with Google Gemini and a structured output parser
  • Normalised category and area labels written back to the sheet
  • Rules-based routing to Kitchen, Delivery, Service or Fallback via Gmail

Key features

Faster response

Issues reach the right team automatically.

Structured data

Every row labelled for reporting.

Reliable output

Structured parsing keeps AI labels consistent.

Technology

  • n8n
  • Google Gemini
  • Google Sheets
  • Gmail
  • Structured output parsing

Next step

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